TEMPORARY — delete after logo is chosen
Logo Concepts
Four geometric mark directions. Each shown in light, dark, teal, and icon-only views.
From your mockup — rendered in SVG
Full logo — light bg
Icon onlyAlternative geometric concepts
01
Triple Chevrons
Three forward-pointing chevrons. Reads as progression, speed, and forward motion. Minimal and legible at all sizes.
Praxiflo
Light / HorizontalPraxiflo
Dark / HorizontalPraxiflo
Teal / Stacked48 · 32 · 20 · 14 px
02
Cycle + Center
Circular arrow with a filled center dot. Clearly signals automated, recurring processes. Common in workflow/automation tooling.
Praxiflo
Light / HorizontalPraxiflo
Dark / HorizontalPraxiflo
Teal / Stacked48 · 32 · 20 · 14 px
03
Hexagon Flow
A structured hexagon containing a right-pointing arrow. Hexagons feel systematic and clinical. The arrow adds directionality.
Praxiflo
Light / HorizontalPraxiflo
Dark / HorizontalPraxiflo
Teal / Stacked48 · 32 · 20 · 14 px
04
Branch Nodes
One input routing to three outputs — representing Praxiflo's three pillars (automation, virtual assistants, claims intelligence). Very on-brand.
Praxiflo
Light / HorizontalPraxiflo
Dark / HorizontalPraxiflo
Teal / Stacked48 · 32 · 20 · 14 px
Design notes
- All icons are SVG — scales to any size without quality loss.
- Brand color:
hsl(187, 92%, 37%). Font: Plus Jakarta Sans 700. - The icon-only column shows legibility at 48 / 32 / 20 / 14px (common favicon and nav sizes).
- Option 04 (Branch Nodes) is the most "Praxiflo-specific" — the three outputs directly mirror the three pillars.
- Options 01 and 03 are the most legible at very small sizes.